Following an intensive fundraising campaign, it is common to experience a slower period in donor engagement, particularly if outreach efforts have been intentionally paused to give supporters a break after weeks of consistent appeals. During these quieter months, organizations often feel the impact of not having a Sustaining Donor program in place, as recurring contributions provide the stability and continuity that one-time campaigns cannot.
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Marketing for animal rescue advocates: SEO, Social Media, Fundraising & Blogging Tips To Save Lives. Marie Macaspac is the ARM's founder. She is also the Marketing Director for Muttville Senior Dog Rescue in San Francisco, CA. ARM is a resource to help other rescues learn the value of marketing to increase adoptions, donations and visibility. Together, we'll save more animals!